Premium Aromatic Rice Export

Joha & Bora Rice - Northeast India's signature aromatic rice varieties known for natural fragrance, soft texture, and unique taste profile. Perfect for gourmet food industries and premium retail markets.

About Our Aromatic Rice

Cultivated in the fertile river valleys of Assam and other Northeast Indian states, our aromatic rice varieties are grown using traditional farming methods that preserve their natural characteristics.

100% Natural

No artificial flavoring or preservatives

Traditional Cultivation

Heritage farming methods

Quick Product Summary

  • Product Name: Joha & Bora Aromatic Rice
  • Origin: Assam, Northeast India
  • Type: Short-grain aromatic rice
  • MOQ: 5 Metric Tons
  • Packaging: 25kg/50kg PP bags, Custom packaging available

Our Rice Varieties

We offer two premium varieties of aromatic rice, each with unique characteristics

Joha Rice

Premium Grade Most Popular

Joha rice is a premium aromatic rice variety known for its delightful fragrance, soft texture, and excellent cooking qualities. It's a staple in traditional Assamese cuisine and gaining popularity in international gourmet markets.

Key Characteristics:

  • Natural Fragrance: Distinct floral aroma when cooked
  • Texture: Soft and non-sticky grains
  • Nutrition: Rich in antioxidants and essential nutrients
  • Cooking: Perfect for pulao, biryani, and steamed rice

Bora Rice

Sticky Rice Traditional

Bora rice is a traditional sticky rice variety extensively used in Assamese cuisine for making traditional sweets and snacks. Its high amylopectin content gives it excellent binding properties.

Key Characteristics:

  • Texture: Sticky and glutinous when cooked
  • Versatility: Perfect for sweets and traditional dishes
  • Processing: Traditional sun-drying methods
  • Usage: Pitha (rice cakes), desserts, snacks

Technical Specifications

Quality Parameters

Parameter Joha Rice Bora Rice Test Method
Moisture Content Max 14% Max 14% ISO 712
Broken Grains Max 5% Max 7% Visual Inspection
Foreign Matter Max 0.5% Max 0.5% Visual Inspection
Damaged Grains Max 2% Max 3% Visual Inspection
Red Streaked Grains Max 2% Max 3% Visual Inspection
Yellow Grains Max 1% Max 1% Visual Inspection

Nutritional Analysis (per 100g)

Nutrient Joha Rice Bora Rice
Energy 350 kcal 355 kcal
Carbohydrates 77g 79g
Protein 7.5g 6.8g
Fat 0.8g 0.7g
Fiber 1.2g 0.9g
Iron 1.2mg 1.0mg

Safety & Compliance

  • Pesticide Residue: Below MRL as per Codex Alimentarius
  • Aflatoxin: Less than 10 ppb (Below EU limits)
  • Heavy Metals: Within FSSAI permissible limits
  • Microbiological: Salmonella, E.Coli - Not detected

Packaging & Shipping

Standard Packaging

  • 25kg Polypropylene bags
  • 50kg Polypropylene bags
  • Food-grade inner lining
  • Moisture-proof packaging

Custom Packaging

  • Private label packaging
  • Retail packs (1kg, 2kg, 5kg)
  • Vacuum-sealed packs
  • Brand-specific designs

Shipping Details

  • FCL/LCL container options
  • 20ft/40ft containers
  • Refrigerated if required
  • Documentation assistance

Minimum Order Quantity

Joha Rice: 5 Metric Tons (200 bags of 25kg each)
Bora Rice: 3 Metric Tons (120 bags of 25kg each)
Smaller quantities available for sample/testing purposes

Target Markets & Applications

Primary Markets

  • Middle East: UAE, Saudi Arabia, Qatar, Oman
  • Europe: UK, Germany, France, Netherlands
  • North America: USA, Canada
  • Asia Pacific: Singapore, Malaysia, Australia
  • Africa: South Africa, Mauritius

Industry Applications

Fine Dining
Premium Retail
Food Processing
Health Food
Hospitality
Gift Packs

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Frequently Asked Questions

Joha rice has a unique natural floral aroma that is inherent to the grain, not added artificially. It has shorter, plumper grains compared to Basmati, with a softer texture and distinct taste profile. The aroma develops fully when cooked, making it perfect for dishes where fragrance is important.

Yes, we can provide organic certified Joha and Bora rice. Our partner farms follow traditional cultivation methods with minimal chemical intervention. We can arrange USDA Organic, EU Organic, or India Organic certification based on your market requirements. Additional certification costs may apply.

Our rice has a shelf life of 18-24 months when stored properly in cool, dry conditions. With our moisture-proof packaging and proper storage, the rice maintains its aroma and quality throughout this period. We recommend using within 12 months for optimal flavor.

Yes, we provide samples for quality evaluation. Sample quantities (1-5kg) are available with minimal shipping charges. For serious buyers, we can arrange complimentary samples. Please use the inquiry form to request samples, mentioning your business details and intended use.

We provide complete export documentation including Commercial Invoice, Packing List, Certificate of Origin, Phytosanitary Certificate, Fumigation Certificate, Bill of Lading/Airway Bill, and Quality Analysis Report. We can also assist with destination country specific requirements.

Ready to Import Premium Aromatic Rice?

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